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Sunday, May 19 • 11:15 - 12:30
Know your audience: how local media engage with their public

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These days, thanks to digital technologies and social media there are many more ways to communicate and engage with our audiences than for instance just a decade ago. And of course journalists may also still meet physically with their audiences, for which local media are specially well suited. And not only for that, as by virtue of being local those media have in all respects a much closer relationship with their public. In this session, we will hear about how different local and regional media are now engaging with their audiences: from asking your readers what topics to investigate, to collaborating with your audience to crowdsource local data, to running a media school for members of the public (who then may become contributors to your media outlet), to organising events and workshops.

Moderators
avatar for Jose Miguel Calatayud

Jose Miguel Calatayud

Freelance journalist, project director at Arena for Journalism in Europe
Jose is a freelance journalist based in Berlin since January 2020, and a project pirector at Arena, where he's been managing the Arena Housing Project, an open collaborative network for housing reporters and researchers. He launched and was the coordinator of Cities for Rent, a cross-border investigation into corporate landlords, which is currently nominated to the European Press Prize, was recognised with an honourable mention at the IJ4EU Impact Award 2022 and was nominated to the Sigma Awards for Data Journalism. Before moving to Berlin, Jose was successively based... Read More →

Speakers
avatar for Sabrina Ebitsch

Sabrina Ebitsch

Projects Editor, SZ.de
Sabrina Ebitsch manages data, storytelling and crowdsourcing projects at Süddeutsche Zeitung in Munich. Previously she worked in the online newsroom and as a freelancer for Die Zeit, SZ and others. Did her PhD in literature and went to journalism school in Munich.
avatar for Pierre Leibovici

Pierre Leibovici

Engagement Lead, Mediacités
Pierre manages engagement projects at Mediacités, a local investigative news organization based in Lille, Lyon, Nantes, and Toulouse. He works along with readers to get story tips, questions, and feedback to better serve their needs and improve the impact of Mediacités’ stories... Read More →
avatar for Lucas Batt

Lucas Batt

Membership Lead, The Bristol Cable
Membership Lead at the Bristol Cable, a local newspaper owned and supported by 2,700 people in Bristol, UK.


Sunday May 19, 2019 11:15 - 12:30 BST
C3.19